● Mentored the MVP launch that raised $10.000 of enrollments in 30 days (Jan/2023); ● Created the sales page and the go-to-market strategy (Feb-Mar/2023); ● Launched the course and selled $30.000 in enrollments in 7 days (April/2023).
● Developed the company's Design System and transformed it into React components; ● Created more than 80 interfaces and participated in the UI remake of the platform, changing almost 100% of the UI Design.
● Wireframe landing pages, and created copywriting, for the launch of 8 new products in the Fallen Gear and Wear lines totalizing over $500.000 in sales; ● Planned compelling and user-friendly experiences that resulted in increased click-through rates and conversions.
● Worked with the development team and UI designers to create outstanding landing pages for all degree courses of the university; ● Participated in the development of over 10 successful digital sales campaigns totalizing more than $1 million in undergraduate enrollment.