Product designer & UX lead. » The product: We are re-building the whole 123 platform. Includes UI library, Institutional site, Landings, E-commerce, Self-service, Mobile app, and CRM. Multi-country (Arg, Bra, Chi, Col) and Multi-product (auto, business and life insurances). » Main goals: Improve the CX; increase the acquisition and retention; and optimize processes. » Tasks: Analysis, UX research, UX design, UI design, UX writing, Branding design, Design ops. » As a UX lead I define quarter goals and scopes with POs, BOs, CPO. Analyze design/research requirements. Manage design/research sprints. Define methodologies and guidelines. Guarantee deliverables quality. Recruit design/research team members.
Provider at Telecom (for Personal). UX and UI design of the e-commerce web app. I worked on the cart and checkout modules. I carried out the following tasks: functional analysis, information architecture design, interaction design, visual design and user testing; under scrum and user centered design methodologies.
» CC is a market research platform -backoffice (web app) and frontoffice (mobile app). » I performed tasks such as business analysis, information architecture design, interaction design and visual design. Also UI development in HTML5, CSS3, Stylus and ReactJS.
UX/UI Designer & Lead. » Web and mobile app design: Analysis, flowcharts, wireframes, screenflows, mockups, interactive prototypes, heuristics tests. » UI development in HTML5, CSS3, Sass, JQuery, Bootstrap, UI Kit, Foundation for e-mails, Ionic. Cross-browser and cross-device. » Branding design: Briefing, strategy, whole identity system design. For digital and printing. » Highlighted: 4 years as Provider at FOX International Channels (STAR Channel). » Other clients: Best Day, HotelDo, Travel Club, Moviecity, Roemmers, Investi, Coelsa, Southern Cross Group, LCW, Cáritas, Plored, Done Deal, Starcom, GeoPark, SuperBrand. » As a UX/UI lead: Define methodologies and guidelines. Recruit designers. Train team members. Analyze scope and estimate times of new projects. Analyze and manage design requirements. Guarantee deliverables quality.
QA analyst & UI deisgner » QA tasks: Design and implement test cases. Selenium automation. Functional analysis. Use case documentation. » UI tasks: Information architecture, usability and UI development.