• User Research: I conduct research to uncover user insights, developing personas and journey maps to inform my design approach. • Ideation & Concepting: I brainstorm and refine concepts aligned with market trends and business goals. • Prototyping & Wireframing: I create wireframes and prototypes, using usability tests to optimize functionality. • UI/UX Design: I design cohesive interfaces and intuitive user flows, ensuring alignment with brand standards. • Cross-functional Collaboration: I work closely with stakeholders to align designs with user needs and business goals. • Usability Testing & Iteration: I lead testing and refine designs based on feedback to enhance user experience. • Documentation: I prepare specifications for developers to ensure accurate design implementation. • Brand Consistency: I maintain brand alignment while incorporating relevant industry trends. • Problem Solving & Accessibility: I proactively solve design challenges, ensuring accessibility for all users.

UI/UX Design: I create intuitive, user-friendly interfaces through wireframes, prototypes, and high-fidelity mockups. These designs, turned into interactive prototypes, effectively communicate concepts and user flows before handing them over to Development for implementation. User Research: Conducting interviews, user research, and testing to gather insights. Analyzing surveys and feedback helps refine design decisions and understand user preferences. Strategy Development: Transforming user insights into strategies that boost product usability. I collaborate closely with developers to ensure a seamless user experience. Marketing: Developing and executing email campaigns that engage and convert, along with designing flyers and promotional materials. I implement email strategies to drive brand awareness and engagement.

- Conducted thorough analysis and synthesis of information from diverse sources to propose effective design solutions and validate them through user testing. - Collaborated with cross-functional teams to ensure designs met both user needs and business goals, contributing to the timely and successful release of projects. - Implemented user-centered design principles, conducting usability testing and iterating on designs based on feedback to ensure optimal user satisfaction.

Through these efforts, I was able to enhance the effectiveness and cohesion of global governance initiatives, ensuring that they were fully aligned with the United Nations' overarching goals. - Led the development and design process for global initiatives, managing prioritization and trade-offs between customer experience, business impact, and performance. - Participated in brainstorming sessions and design reviews to gather diverse perspectives and ensure the development of high-quality, user-centered designs. - Enhanced the effectiveness and cohesion of global governance initiatives by ensuring alignment with the United Nations' goals.

One of my key projects was working on the Apple Care internal tool, which is utilized by over 3,000 Apple and outsourced employees globally. We undertook a complete redesign of the tool using Apple's internal design system, ensuring that it met the high standards of functionality and user experience that Apple is known for. • Developed wireframes, mockups, and prototypes to effectively communicate design ideas for internal departments such as Apple Store, Apple Care, Financial Department, and HR. • Applied Apple's design principles and guidelines to strategically design integrated and visually harmonious user interfaces, consistently elevating user experience standards. • Analyzed internal user feedback and behavioral data to gain insights into user behavior, preferences, and patterns, leveraging these insights to inform and validate design decisions.

As an Apple Fraud Investigator on the Strategic Data Solutions (SDS APV) team, I was responsible for investigating and decisioning complex, high-stakes requests to detect and prevent fraudulent activity. This role involved reviewing suspicious activity, safeguarding Apple’s security features. • Reported and tracked system issues and emerging trends impacting customer satisfaction and operational efficiency. • Actively participated in project management and user acceptance testing (UAT) to ensure smooth implementation of new processes. • Utilized a variety of support tools to maintain clear communication while delivering high-quality investigations, providing seamless, top-tier support to business collaborators. • Identified and communicated patterns and trends to leadership for strategic decision-making. • Leveraged internal resources and analytical research to resolve complex issues efficiently.

• Conducted entry-level fraud risk assessments on customized Android devices with encrypted chat software, designed for government and high-profile corporate clients. • Monitored system events and security logs using tools like Splunk and RSA Fraud and Risk Intelligence to detect potential risks, escalating suspicious activities for further investigation. • Collaborated with senior analysts and the engineering team to enhance security protocols, ensuring the highest level of protection for sensitive communications. • Assisted in the development of fraud prevention strategies, contributing to the protection of data for high-stakes clients. • Gained hands-on experience with fraud detection tools, including SAS Fraud Management, and risk mitigation techniques in a fast-paced, high-security environment.

- User-Centered Design: Applying best practices in UX design to create user-friendly and accessible interfaces for a diverse range of government services. - Prototyping and Wireframing: Utilizing tools like Sketch and Figma to develop prototypes and wireframes that effectively communicated design concepts to stakeholders. - Collaboration with Cross-Functional Departments: Working closely with developers, project managers, and others to ensure that design solutions were aligned with project goals and user needs. - Accessibility Compliance: Ensuring that digital products met accessibility standards (WCAG) to provide inclusive experiences for all users. - Iterative Design Process: Engaging in iterative design, continuously refining and improving designs based on user feedback and testing. This role allowed me to deepen my understanding of UX principles while contributing to projects that had a tangible impact on public services.

- Conducted user research activities, including surveys, interviews, and usability testing, to gain valuable insights into user needs and preferences. - Created wireframes and interactive prototypes to visualize and communicate design concepts, facilitating effective collaboration with the UI design team. - Collaborated closely with cross-functional teams, including UX designers, visual designers, and developers, to refine designs and ensure seamless integration of user interface elements. - Ensured accessibility and usability standards by following guidelines for inclusive design, color contrast, and responsive design. - Documented design processes, research findings, and design decisions together with the Lead Design, contributing to the creation of a comprehensive design documentation repository. - Contributed to the development and maintenance of a design system, creating reusable UI components and design patterns to ensure consistency and efficiency across the NS Platforms.